E-waste Flooding the Earth
An animated film depicting the growing hazards of electronic waste.
What we deliver
Electronic waste is a alarmingly high growing hazardous waste stream. It contains toxics such as lead, mercury, berilum, cadmium, flame retardants. Toxics Link wanted to reach out to as many people as possible with the message to manage electronic waste safely and in an efficient manner.
Whom we deliver
Huge number of views (6246), queries received on e-waste 200 and feedback received (100) makes this tool highly interactive and has been able to create a large audience base.
Why is the project unique?
The idea of using an animation format for social messaging; black and white instead of colour; 2D animation; self explanatory method of describing the problem and original musical score are the main innovations used.
It will be more interactive, and barriers between information and entertainment will merge. More information will be available across platforms on toxics.
The Just Environment Charitable Trust
Toxics Link (Organisation)
H-2, Jungpura Extension, Ground Floor
New Delhi, India